DOG FOUND

Objective:

Make "rescue dogs" the most desirable breed of dog in Britain. 

 

Idea:  

Develop an algorithm that analyzes over 20,000 Facebook posts a day to find the Top 100 Loneliest Souls and match them with a dog friend to bring them love and companionship with a simple comment on their facebook status. 

 

 

 

 

 

 

Recognition: 

2018 Summit Creative Award, Silver

Art Director: Leticia Romano 

Copywriter: Leticia Romano